In October, we convened the Perseus Engagement & Communications  Advisory Group, co-chaired by Tide and Icebreaker One

Date: 22nd October 2024 10:00-11:30 BST

Location: online

Co-Chairs: Zarina Banu (Tide); Laura Townshend, (IB1)

Secretariat: IB1

Meeting aims:

  1. Update members on progress
  2. Review and agree communications plan
  3. Review risk register

Summary:

  • The communications plan was reviewed and agreed by members 
  • Members were asked for their thoughts on: 
    • Changes required to the communications plan
    • What each organisation can contribute to the execution of the plan
  • Members agreed to provide support across the communications plan:
    • In the form of blog posts and social media pushes, with a focus on parliamentary pushes
    • By using their connections to increase the diversity of engagement
  • It was noted that the requirements and inputs from AG1-3 have been consolidated to understand what is in scope for the pilot communications
  • It was noted that the purpose of this round of communications is to:
    • Get more businesses involved in the development of the process
    • Get government and regulators to trust and endorse this as a development process 
  • Key points of the communications plan were discussed
    • There will be a parliamentary event in December to present Perseus to parliamentarians through the lens of ‘What will it take to get SMEs to decarbonise’?
    • There will be the report launch in mid-December to highlight the technical progress that Perseus has made and the legal, technical and security credibility of the project
  • The risks associated with taking the pilot to market were discussed and members agreed the updated risk register
    • It was noted that comms teams should be included in the process of Perseus communications going out, where branding and name are included 

Next meeting: 2025 date TBC

Formal records are maintained by the secretariat. These are confidential to the Advisory Group Members.